“Diverse populations of women are featured on the brand’s Lookbooks and bibs and jerseys come in a variety of sizes to fit a wide-range of body types. Representation and inclusivity matter to Machines for Freedom and it’s abundantly clear that it’s important to the company ethos.”
Look at you, Forbes, writing about women’s inclusivity as business. FINALLY.
via Finally, Body Positive Cycling Kits For Women
Rapha have joined forces with US-based recreational brand Outdoor Voices that’s on a mission to Get The World Moving. At Rapha, we ride together. Outdoor Voices believes that Doing Things – moving your body and having fun with friends – is the surest way to a happy and healthy life.
The collection consists of a Jersey, Wind Jacket, High-Waisted Shorts, Cargo Bib Shorts, Bar Bag, Light Support Bra, Cap, Socks and a Cropped T-Shirt.
via Rapha + Outdoor Voices Collaboration | New Women’s Cycling Apparel
Well, well, well – cycling as high fashion in Vogue of all places. I’ll take it! NORMALIZE CYCLING FOR ALL!
via Best Women’s Cycling Clothing | British Vogue
I’m super confused why you would choose to wear a Kalf Jersey and Assos shorts but want a handlebar basket and sneakers for flat pedals. But, hey, GO GLAMOUR for promoting the bike. Get everyone riding!
via Best Women’s Cycling Clothes & Accessories: Shorts to Water Bottles | Glamour UK
Quite arguably, they missed a few. If we’re talking high end = chic, then yes, they definitely missed a few. But the UK keeps to their own now so…
via Chic cycling apparel brands to know | London Evening Standard
The cycling and outdoor industries have mostly ignored racism, paralyzed by privilege and challenged to use it for good.
via There Is A Better Way | Velocio
I’m neither pro- nor anti-base layer, but for me it depends on the kit. What is your feeling about it? Do you have a favorite base layer? Share it!
via The best women’s cycling base layers of 2020 | Cyclingnews
It’ll be interesting to see if cycling marketing and advertising will also change in the era of physical distancing. Cycling is already an “individual” sport, though our love our group rides/bunchies. But will ads show only one cyclist at a time now? Probably not a dramatic difference for what we see when we shop for kit or follow brands on social media, but interesting read just the same.
via New trends: fashion covers reflect the era of coronavirus | Fashion | The Guardian
“Women are a force of nature and will accept nothing but the equal right to get kit that makes them feel and look amazing.
via Women’s cycle clothing with Rapha, Flare, ION & Café du Cycliste