MORGAN HILL, Calif. (BRAIN) — Specialized Bicycle Components has bought Machines for Freedom, a women's cycling clothing brand founded four years ago by Jennifer Kriske. The brands will remain separate and Specialized described the purchase as 'a bold investment in women's leadership.' Source: Specialized acquires women's clothing brand Machines for Freedom
Pretty Damned Fast Interviews Peppermint Cycling (Canada)
Written by: Lori Nedescu @CadenceKitchen I remember when I bought my first pair of cycling shorts. I hesitantly picked them off the bike shop wall and bought them. The shop only had two types so I picked the pricier pair at $45, which seemed like a hefty amount for spandex shorts (not bibs!) tha Source:... Continue Reading →
The Domestique Critique: Yellow Gear Bibi Jersey
Hello? Spring? Are you there? It's me, WomensKit. It's been a rough winter for many of us in the Northern Hemisphere, and just when you see a peek of spring, you're hit with more rain or snow. But it has to come soon, so get ready and get shopping! It's exhausting to dress in layer... Continue Reading →
About Machines for Freedom’s New “Fruits” Cycling Kit for Women
The latest kit from women’s cycling brand Machines for Freedom is more than catchy colors and a flattering cut. Called “Fruits,” it’s also a meditation on female strength and a challenge to see cyclists differently. We asked Jennifer Kriske, founder of Machines, to tell us more about the kit that’s been blowing up our social media for... Continue Reading →
Attacus Apparel embraces International Women’s Day with big news
Attacus Apparel yesterday confirmed that co-founder Emily Childs would take the position of managing director, as a fully-fledged women's collection was announced Source: Attacus Apparel embraces International Women's Day with big news - BikeBiz
‘Ladies’ Is Gender Neutral – Alice Goldfuss
The shirt in question reads “‘LADIES’ IS GENDER NEUTRAL” and is only offered in women’s sizes. However, I presented the women’s sizes as unisex and replied to requests for men’s sizing with phrases women have heard many times. ---This is a great blog post from Alice Goldfuss about the struggle of unisex sizing. I... Continue Reading →
The New Gender Color… — Pretty Damned Fast
By Katharine Erwin “That blue represents millions of dollars and countless jobs, and it's sort of comical how you think you made a choice that exempts you from the fashion industry when, in fact, you're wearing a sweater that was selected for you by the people in this room from a pile of stuff” is... Continue Reading →
New startup Solidarity Cycling to redefine cycling fashion with exclusive kits sporting artworks by female artists
Great News for women cycling enthusiasts looking for something new in cycling fashion this year. A new Casper-based startup SolidarityCycling.com is all set to redefine cycling fashion with its exclusive line of women cycling kits that sport unique artworks by female artists. Two parts of the proceeds from every sale will go to each artist... Continue Reading →
4 Tips to Find Your Cycling Motivation Again
New year, new me. New year, new goals. Sure, it's a new year, but the same situations or issues plaguing you last year don't just get wiped away clean. I wish! Sometimes it's hard to get your groove back. It could be that you’re struggling with weight loss, with the loss of a loved one... Continue Reading →
Kask and former Dutch champion launch new kit | Cyclingnews.com
Koo brand from Kask designed by Iris Slappendel Source: Kask and former Dutch champion launch new kit | Cyclingnews.com
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