Assos: “We are now going to portray women the same way we portray men – as athletes” So we can FINALLY move from this: to this:
Well Hallelujah! Assos Ready to Turn Things Around
Sockturday: Sako 7
#SAKO7 is a range of socks and cycling apparel created by Sean Sakinofsky, a road cyclist originally from Cape Town, South Africa. The name SAKO7 comes from his nickname, Sako, and his lucky number 7. It started with socks, and so the slogan is the root of all creation: 'The socks maketh the kit' All... Continue Reading →
VeloVixenUK Gets Boost to Offer More Options to Women
When we talk about growing women’s cycling we often talk about the sport: race coverage, prize money, minimum wages. Then sometimes we go on to discuss brands offering greater choice for female riders. What we don’t often get to celebrate is the story of a women’s only cycle retailer finding huge success – but that’s... Continue Reading →
Remember this nonsense?
Shaming women for what they are wearing. SHOCKING http://www.dailymail.co.uk/news/article-2756113/Time-change-gear-Colombian-women-s-cycling-team-appear-Brazilians-bizarre-flesh-coloured-kit.html http://www.telegraph.co.uk/news/worldnews/southamerica/colombia/11103505/Colombian-womens-cycling-team-not-ashamed-of-vagina-like-team-kit.html
6 Tips for Wearing a Cycling Cap Properly
CyclingTips offers Six Tips for Wearing a Cycling Cap Properly. Do you agree with all them or have any to add?
Sockturday: MBwear
MBwear is an Italian sock brand and sportwear company founded by pro cyclist Marco Bandiero. Never shying away from color and pattern, they are known for their lightweight material that incorporates some stretch and antibacterial properties. With so many to choose from, MBwear will have #sockdoping on lockdown for you. What is your favorite MB cycling... Continue Reading →
Sockturday: Oxeego
Oxeego Sport Socks is out of Italy so you can already guess that the fit and feel will be of excellent quality. They think about the sock as a tool for an athlete, and consider more aspects of its function and form than most sock companies. Carlo was very kind to take some time out... Continue Reading →
Sockturday: Larga
LARGA is a collection of socks that are made in the USA and designed by Patrick Jacinto. A college varsity swimmer, turned tri-athlete who fell in love with the sport of cycling. Born and raised in Manila, Philippines and now living with his wife and 3 children in Los Angeles, CA. Patrick together with his wife... Continue Reading →
Sockturday: Ridge Supply
Matt Hawkins in the master behind the curtain of Ridge Supply Socks. A compelling story of injury on the bike brings him to see a passion through to fruition and Ridge Supply was born. The now almost iconic Skyline sock resembles the rolling Blue Ridge Mountains of the east coast, the country's most beautiful mountain... Continue Reading →
Liv Cycling: Doin’ it Right
Liv is branching away from it's parent company, Giant Bicycles, with their first launch of a complete line of bikes and full line of clothing, accessories and gear. I have to admit I am impressed with their clothing options. If you follow their Instagram, you'll see they are seriously killing it with design and color.... Continue Reading →
WomensKit 